Job Description

• To facilitate and lead our corporate messaging process.
• Own and manage our brand experience, visual entity, website, trademark filing, etc.
• To manage the creation and publishing of marketing assets and analyze asset usage and effectiveness. This includes, but not limited to press releases, customer testimonials, blog post online feature stories, speaking abstract, award entries and other press materials.
• To manage the corporate website ensuring content is up to date and that the appropriate SEO in in place for maximized visibilities.
• To drive and coordinate all PR and marketing campaign. Develop compelling thought leadership platforms and stories. Create, pitch to and place contents in both digital and offline medias to elevate the brand value and perceptions.
• To manage and execute communication executions for product launch deliverables, working with internal members on product positioning, collateral development and other activities to ensure support for successful product launches.
• To develop and execute a social media strategy as an integrated components of our broader thought leadership, awareness and demand generation strategies.
• To manage our agencies (B2B marketing, design and PR firms)
• Evangelizing ‘Structured Integrated Marketing Communication Approach’ within organization for any communication .
• To assist with strategy development and planning for marketing initiatives and sales support with marketing manager.
• To perform any other related duties as and when directed by superior.

Job Requirements

• Candidate should possess a Bachelor Degree, Diploma / Advanced Diploma or equivalent in Mass Communication, Media Studies or equivalent.
• Preferably at least 4 years of related working experience.
• Demonstrate excellent in writing and speaking in English.
• Excellent understanding of marketing concepts.
• Experience with business to customer social media and content generation
• Basic video editing is an advantage.
• Strong creative and analytical skills.

Company Benefits

Additional Info