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Head of Content (English)

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KL Eco City , Kuala Lumpur

About The Job

 JOIN US and be part of our amazing team here at INFLUASIA which operates WORLD OF BUZZ (WOB), Lobak Merah and NOODOU media platforms. As Malaysia's leading digital media group, we serve and engage with millions of audience monthly! 

For this position: 
  • Managing daily operations and growth of our English portal – WORLD OF BUZZ

  • Plan, coordinate and lead editorial operations (for WOB and potentially our other owned portals) 
  • Implement new initiatives that’ll strengthen WOB’s article quality and brand presence overall. 
  • Able to form a happy and conducive work environment for your teammates. 
  • Provide good guidance and clear directions to the team, leading the portal’s growth. 
  • Be updated with the latest and trending news locally and internationally. 
  • Proofread final draft of content and edit copy to ensure fitness for publishing. 
  • Lead, plan and execute sponsored content campaigns by clients to effectively deliver quality contents and results that meet or exceed their expectation. 
  • Coach and supervise editorial personnel 
  • Keep track of the editorial calendar 
  • Develop, suggest and delegate article titles to the team and approve provided titles. 
  • Publish finalized content live to the FB page with a well-crafted caption. 
  • Research, write and edit engaging and share-worthy articles; including sponsored contents. 
  • Assist on sponsored campaigns by clients and effectively deliver quality contents and results that meet or exceed their expectation. 
  • Strategize and explore new initiatives to further grow our audience and improve engagement through content. 
  • Be sharp and ever ready to write and publish potentially trending stories as it happens. 
  • Source for stories through social media, other news portal or forums. Stories can also be from personal experience, a public opinion, a status update or uniquely written (based on references). 
  • Perform copywriting task whenever required. 
  • Source or create relevant images to be included within articles and ensuring featured images are captivating enough to capture the audience attention. 
  • Revise and update written or published content when necessary. 
  • Collaborate and assist in ideation, execution and participation of our video production. 
  • Actively coordinate and participate in discussions and meetings with the team. 
Here are the things that you should enjoy doing or possess: 
  • Strong leadership, communication, and. analytical skills. MUST have experience leading a team before. 
  • Result-oriented, able to critically assess what works or doesn’t work for content that’s being pushed out in WOB.
  •  Avid social media user, particularly on Facebook. We actually encourage you to use Facebook during work!
  •  Keep up-to-date about the latest event and trending news within Malaysia and worldwide.
  •  Frequently read content sites such as local portals, BuzzFeed, Mashable, Thought Catalog and more.
  •  Able to write in an engaging manner to capture the audience and keep them entertained. We hate thesis as much as you do!
  •  Clear delivery in writing that enables readers to understand the story without twisting facts. 

Job Requirements

  •  At least 2 years of experience in the field of copywriting, editorial or content marketing
  •  Preferred age: 25-35 years old. Unless you’re young at heart
  •  Comfortable being in a leadership role to guide, coordinate and oversee editorial processes 
  •  Excellent in written and spoken English and understands Malay (Chinese is a plus)
  •  Meticulous and have a strong attention to detail
  •  Must have an eye for story-hooks; to be able to determine articles which are able to capture the audience’s attention.
  •  Must be diligent and have respect for deadlines
  •  Able to work efficiently in a team and deliver quality content with little supervision 

Our Culture


INFLUASIA consist of Malaysia's most prominent digital publications namely WORLD OF BUZZ, Lobak Merah and NOODOU driven to inform, entertain, inspire and ultimately engage with the mass public. The company plans on growing beyond their current formidable reach of over 200 million users on social media and more than 23 million readers on their portals per month to ensure that INFLUASIA will remain a key player in the digital media industry. 

The company first started out from WORLD OF BUZZ (WOB), which is currently Malaysia's largest English Social News site, serving and engaging with millions of audience monthly! We are the #1 lifestyle & entertainment news portal in Malaysia supported by a strong team of young (and talented) adults!

We’re a company growing at a rapid pace that started humbly and is fueled by an impressive team of young and talented adults! Both co-founders, Chris and Michelle are awarded the achievement of Forbes 30 Under 30 and being part of the team will present a golden opportunity to work directly with them. 

Hence, we are seeking enthusiastic individuals who are keen to help grow this company together!

Are you creative, passionate and exceptional in writing? 
Fun, witty and have a go-getter attitude in whatever you do?
Or are you able to deliver and close powerful sales pitches? 

Then we want you! 


  • Awesome office and pantry!
  • Work alongside founders and management
  • Outstanding efforts are highly valued, recognized and rewarded
  • Random, fun initiatives and activities. We work hard, but we party hard too!
  • Opportunity to be part of our video shoots as casts and be 'femes'
  • Attend exclusive media events with special invites and privileges
  • Young, fun & fast-paced working culture and environment
  • Company lunch and outings