Job Description
You will work closely with Marketing Manager and other regional team members in various types of web Content Marketing that include:
• Review existing web content and ensure that all content is up-to-date and adheres to search engine optimization (SEO) best practices and research and implement new SEO trends (modifying body copy, title, meta description)
• Conduct keyword research using tools such as SEMrush, UberSuggest.
• Manage projects with freelancers to design infographics, social media images and other marketing collaterals.
• Ensure all content is on-brand, consistent in terms of style, quality, and tone of voice.
• Work with front end developers to publish basic blogs and articles on WordPress.
• Manage social media calendars and content weekly across Malaysia and Hong Kong
• Research on trending business, Hong Kong and Malaysia startup topics and keep current with government and industry updates (about company incorporation, taxation, immigration, and corporate compliance) through relevant blogs and events
• Understand strategies, tools, and data that can be leveraged to make campaigns more successful
Job Requirements
Key Skills Required:
• Content Writing and Content Marketing (Kindly send us your recent content portfolio works web link)
• SEO Keywords Research and Planning
• Webpage/ Blogs Content Publishing using WordPress
• Social media management
• Content Projects management
• WordPress, SEMRush, Google Analytics
Academic Qualifications:
• Degree in Digital Marketing/ Content Marketing and other related fields.
• Fluent in written and spoken English
• At least 2+ years of experience in managing Website Content Marketing