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Digital Marketing Manager

Marketing - Digital
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Sunway Velocity, Kuala Lumpur

About The Job

Job Description
  1.  Develop consistent look and feel for site
  2.  Ensure timely update of the product information and promotion activities in alignment to product launch, events etc
  3.  Analyze web trends, identify draws to the website and how to retain visitors on time spend on site and acquire quality sign up
  4. Create copy text to enhance SEO and define keywords and Increase brand & product presence & visibility & excellent ranking on search engines
  5. Handle reporting of web analytics to HQ
  6. Analyze website traffic and generate insights for Business Units when required via internal dashboard (Tableau) Manage the efficacy of process involving the internal stakeholders, digital agency.
  7. Manage development of creative copy, interactive and rich banners so as to capture user attention (brand awareness)
  8. Landing page – re-adaptation / localize content from HQ
  9. Develop and implement online campaigns across all digital platforms including website, SNS, viral, Paid Media and collaboration with retailers/ third party vendor for seamless online and offline integration
  10. Plan, manage and optimize digital media investment to achieve targeted KPIs

Job Requirements

  1. Candidate must possess at least Bachelor's Degree/Post Graduate Diploma/Professional Degree in Business Studies/Administration/Management, Finance/Accountancy/Banking, Marketing, Advertising/Media or equivalent.
  2. Required language(s): Mandarin, English, Bahasa Malaysia
  3. At least 4 Year(s) of working experience in the related field is required for this position.
  4. Required Skill(s): marketing, Cloud Computing, Microsoft Office, Business Intelligence, Windows OS, Firewall, Network Security
  5. Preferably Manager specialized in Digital Marketing or equivalent.