Job Description

• Manage web development projects and general upkeep of website with Web Developer to optimize technology, features and UX/UI - to keep site robust and ensure customer’s shopping journey is seamless 
• Conducting research on current emerging digital trends in the market and identifying areas for improvement or features that can be translated for brand website to keep site current and userfriendly 
• Analyze website analytics and customer shopping behavior in support of optimising and increasing conversions by prospecting new customers and retaining and re-engaging existing customers – via website improvements or campaigns, eDMs and affiliate channels 
• Assisting across rewards program, CRM, UGC and retention strategies, as well as enabling conversational commerce across the website to optimise a seamless customer journey 

• Daily management and upkeep of global online site across all devices, in line with digital campaigns and marketing calendar 
• Aligning activities across departments to ensure marketing calendar activities and assets launch seamlessly online whilst maintaining a consistent look and feel throughout and optimising customer journey on site 
• Aligning information across departments to ensure product assets and statuses are updated in a timely and accurate manner, and communicated strategically across all digital channels 
• Ensure the accuracy of information and scheduling of EDMs and other marketing collaterals in alignment with marketing calendar, in order to drive healthy traffic to the website and improve conversions 

• Supporting commercial team to monitor the pulse of online campaigns on website and dropship platforms closely whilst using key metrics for ad-hoc improvements and business decisions.
• Supporting commercial team with asset management across all digital channels, including brand website and dropship platforms 
• General research, ad-hoc marketing team support, as per team’s key projects and responsibilities 

Job Requirements

• Relevant qualifications in marketing and communications, web design / technology 
• Minimum work experience of 2 - 3 years in online marketing environments or creative / ad agencies, working with e-commerce platform, affiliate marketing and social media channels 
• Fresh graduates with the right proactive mindset are also encouraged to apply 
• Experience working with Web Analytics, Google Analytics, Facebook Business and Affiliate Platforms preferred. 
• Experience with managing UX/UI projects 
• Front end developer skills or basic knowledge in HTML and CSS.
• Highly committed with a pro-active, ‘can-do’ attitude 
• Excellent copywriting skills with keen eye for detail 
• Exceptional attention to detail and organizational skills with an ability to multitask and work to tight deadlines 
• Analytical mindset and knowledge with the drive to attain positive results and identifying areas of improvement. 
• Be a team player with an open, honest and straightforward style of communication 

Company Benefits

Additional Info