Job Description

• Strategize and lead the execution of marketing campaigns & strategies to create brand presence and generate leads.
• Measure performance of digital marketing efforts and make actionable recommendations for both short-term and long-term perspectives.
• Drive a cohesive social media strategy (e.g.Facebook, Instagram and LinkedIn) to continuously build Verdant Solar position as market leader/
• Set up and maintain lead nurturing email sequences to build interest and convert prospects.
• Provide creative ideas for content marketing that is able to promote brand-focused messages & drive engagements.
• Produce novel & engaging marketing collaterals using tools (ie. Canva)
• Actively involved in SEO efforts (keyword, image optimization etc.)
• Conduct competitor and industry research efforts.
• Assist in coordination of freelance writers, vendors and partners.

Job Requirements

• Proven experience as Digital Marketing Executive or similar role. Excellent understanding of digital marketing concepts and best practices.
• Good with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Familiar and savvy with marketing automation and analytics tools
• English proficiency, both spoken and written must be good enough to not make ears and eyes bleed. 
• Comfortable with using designing software and video editing software such as Adobe Illustrator and Adobe Premiere Pro
• Has an eye for what looks good!
• Great team and communication skills is a must
• Strategic & has excellent project management skills
• Keep abreast on industry and competitive trends. 

Company Benefits

Additional Info