Executive, Digital and Social Media
UOW MALAYSIA KDU UNIVERSITY COLLEGE SDN BHD
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Undisclosed
SHAH ALAM
Full-Time
Job Description
- Company Website
- Review and actively managing company website
- Develop and implement SEO strategies for the company’s website this includes benchmarking, competitive research
- Track and analyse company website’s traffic
- Drive traffic campaigns to company website
- Create and manage content marketing strategies for company website
- To work with web programmer to update company website content regularly and accurately
- Social Media
- Plan, manage and execute quality social media content for company’s Facebook and Instagram
- Able to research and develop quality Ads on company’s; Facebook and Instagram
- Able to analyse stats/results and monitoring performance
- Able to capture quality moments, pictures and videos
- Able to search and identify new social media trends
- To build the brand via social media
- Digital Marketing
- Plan, manage and execute quality online banner adverts and oversee the PPC ad management campaigns and activities
- Source for new digital channels to expand UOW Malaysia branding mileage, reach out to new prospects and generate new leads for the sales team
- Integrate traditional and digital marketing platforms to achieve overall marketing objectives
- To evaluate the performance of all the digital marketing campaigns carried out
- Photography and Videography
- Work with Production House by taking the lead on internal or external video production or photo shoot for digital usage and marketing campaign purpose
- Search and identify new model talents for the video production or photo shoots within UOW Malaysia KDU
- Liaise with agencies on the management of the organisation’s digital media communication strategies
- Administrative duties
- Involved in any ad hoc activities or special projects as determined by Immediate Superior.
Job Requirements
- Candidate must possess at least a Bachelor’s Degree in a related discipline.
- At least 2 years of working experience in relevant field or industry.
- Experience in handling marketing communication activities and digital platforms would be an added advantage.
- Good command of English and Chinese language, both verbal and written as role requires candidate to deal with english and mandarin speaking clients
- Good network relationship in the media and PR circles with excellent interpersonal skills.
- Meticulous and possess high level of creative thinking.
- Independent, proactive and able to meet deadlines.
- Possess own transport and flexi with duties over weekends/ public holidays (if needed).
Additional Info
Experience Level
0 - 7 Years of Experience
Job Specialisation
Copywriting & Content Creation, Multimedia Design, UI / UX Design
Company Profile
UOW MALAYSIA KDU UNIVERSITY COLLEGE SDN BHD
UOW Malaysia KDU is part of the University of Wollongong Australia’s global network, but has a long history of providing accessible, quality, tertiary education to Malaysia, and the surrounding regions, as KDU college and university colleges. Established in 1983, KDU was Malaysia’s first purpose-built private college that provided opportunities for Malaysian youth to pursue high-quality overseas tertiary education in a local setting. Riding on the success of the Damansara Jaya campus, a second campus in Penang was established in 1991. In August 2010, KDU College Damansara Jaya was upgraded to University College status – a reflection of its quality programmes, excellent teaching facilities, and strong industry partnerships. KDU University College then moved to its new flagship campus at Utropolis Glenmarie in January 2015. Also in 2015, KDU College Penang was upgraded to University College status. Both university colleges offer a full spectrum of programmes, within a contemporary learning environment utilizing state-of-the-art facilities, from Foundation through to bachelor degrees and postgraduate programmes. These include programmes in hospitality, tourism and culinary arts, game development and computing, communications, creative arts, business, engineering and nursing.
Through its global connections and real-world learning opportunities, KDU has nurtured many bright minds from different backgrounds, cultures and nationalities, inspiring them to make positive contributions to society. It has provided a platform for practical, impactful ideas to grow and for students to reach their potential.
As the first institution to have a purpose-built campus within a larger sustainable ecosystem and being the first to offer twinning programmes in the nation, KDU has broadened opportunities for its 50,000 graduates, who have gone on to find success in a range of fields, including in careers as corporate leaders, entrepreneurs and celebrities around the globe.
In November 2018, KDU entered into a strategic partnership with UOW Global Enterprises, a wholly-owned subsidiary of University of Wollongong Australia. Subsequently, in November 2019, the name of the college and university colleges were changed to reflect the stewardship of the University of Wollongong and they are now known as UOW Malaysia KDU. The UOW Malaysia KDU college and university colleges now form an integral part of the University Wollongong Australia global network. In addition to Malaysia, the University of Wollongong’s global network extends to campuses in Australia, Dubai and Hong Kong. UOW plans to develop the UOW Malaysia KDU University Colleges at Glenmarie and Penang into universities within the next five to seven years. In addition, from January 2020 UOW Malaysia KDU will offer undergraduate and postgraduate programmes at the new Batu Kawan campus, to meet the emerging needs of that region.
The University of Wollongong is committed to becoming a pre-eminent provider of higher education in Malaysia. This commitment combines UOW’s internationally recognised teaching programmes and personalised approach to students with KDU’s 36 years of experience in private tertiary education, modern campuses and vibrant, industry-focused programmes. UOW’s presence in Malaysia will benefit the wider region, by producing international student growth and industry-ready graduates.
Executive, Digital and Social Media
UOW MALAYSIA KDU UNIVERSITY COLLEGE SDN BHDUndisclosed
SHAH ALAM
Full-Time
This job is no longer available