Job Description

• Manage social media marketing campaigns and day-to-day activities including:

• Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
• Work closely with our Product Development team and designers to create an effective marketing campaign.
• Develop organisational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.
• Monitor trends in social media tools, applications, channels, design and strategy.
• Monitor and measure the impact of social media campaigns. Analyze, review, and report on the effectiveness of campaigns in an effort to maximise results.
• Administrate the creation and publishing of relevant, original, high-quality content (for all channels and ads)
• Create a regular publishing schedule and promote content through social advertising.
• Leverage the right tools to manage your content. 
• Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.
• Integrate all channels of marketing (social media, SEO, content marketing, email, print and digital marketing)
• Manage or oversee all social advertising campaigns.

Job Requirements

• Bachelor's Degree in Marketing, Advertising/Media/English/Creative Writing/Broadcasting/Journalism Others or equivalent.
• At least 18 months of Social Media Marketing experience on major social media platforms 
• Excellent command in both written and spoken English.
• Maintains excellent writing and language skills.
• Demonstrates creativity and documented immersion in social media. 
• Displays the ability to effectively communicate information and ideas in written, still image and video format.
• Proficient in content marketing theory and application.
• Exhibits the ability to jump from the creative side of marketing to analytical side. 
• Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.
• Exceeds at building and maintaining sales relationships, online and off.
• Practices superior time management.
• Is a team player with the confidence to take the lead and guide other team members when necessary. (ie: content development, creation and editing of content, and online reputation management).
• Makes evident good technical understanding and can pick up new tools quickly.
• Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of “Search and Social.”
• Demonstrates winning Social Customer Service techniques such as empathy, patience, and conflict resolution.
• Demonstrate the ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
• Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.
• Stay up to date with latest social media best practices and technologies
• Has own transport to travel for work. 

Company Benefits

Additional Info