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Social Media & Digital Marketing Manager

Sales and marketing
Full-time
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Dataran Prima, Selangor

About The Job

Responsibilities
  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Plan and monitor the ongoing company presence on social media (Instagram, Facebook, TikTok, Twitter etc.)
  • Planning campaign, analysing metrics, identifying trends across all digital networks.
  • Work closely with our Product Development team and designers to create effective marketing campaign.  
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Collaborate with designers to improve user experience and marketing results.
  • Oversee and manage all contests, giveaways and other digital projects. 
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Prepare accurate reports on our marketing campaign's overall performance.

Job Requirements

  • Bachelor's Degree in Marketing, Advertising/Media/Film/English/Creative Writing/Broadcasting/ Others or equivalent.
  • Excellent written and spoken command of English
  • At least 18 months of working experience in the related field
  • In-depth knowledge of various social media platforms, best practices and website analytics.
  • Outstanding communication and interpersonal skills.
  • Highly creative with excellent analytical abilities.
  • Has own transport to travel to outlets
  • Up-to-date on the latest trends and technologies in digital marketing
  • Required Skill(s): Photography, Art direction, Social media content creation and management. 

Apart from conventional academic requirements, we are looking for highly creative individual that is capable of using spontaneous creativity and turn it into instant content. Also, a person with good sense of humour, enjoy fun conversation and possess relatively high EQ.



Our Culture

MORE THAN JUST COFFEE & DESSERT

We grow our business in a way that makes us proud! Parent company to KAKIYUKI (formerly KAKIGORI) & Sunbather Coffee- we created some wildly innovative and successful food brands in Kuala Lumpur. 

Our first cafe "THIRDWAVE" was established in Bangsar South in 2013, focusing on specialty coffee & brunch food. Based on the decision of the company to diversity our food service; we have now ventured into dessert market, hence the birth of "KAKIGORI"- a Japanese specialty shaved ice bar in October 2016. We have rebranded KAKIGORI to KAKIYUKI in July 2019. Now, there are 5 KAKIYUKI outlets in Klang Valley, 1 outlet in Penang, and an upcoming outlet in Johor Bahru. 

The company also launched our first overseas outlet in San Francisco, USA in August 2019, progressively making our way to becoming an international lifestyle cafe chain. 

In March 2019, we successfully launched a new Japanese inspired specialty coffee cafe, focuses on western-influenced Japanese cooking & great dessert.  Watch this brand to take over some coolest neighbourhoods near you soon!

OUR CULTURE

We are a fast-paced F&B company with vastly young, innovative and passion-driven team members. 

We started off as a relatively small, but close-knit and highly dedicated team. The founding team helped built our culture. The work environment is stimulating, creative, informal and is often based on teamwork and mutual trust. 

As the team expands, we would like to create an environment for everyone to think big, do great and enjoy what we do.   

We encourage everyone to be
  • Adventurous, creative and open-minded
  • Daring to be different
  • Real, honest, genuine and humble
  • Respectful of human beings and difference in opinions

In Thirdwave My, we are all diehard fans of our own brands and care about the products we release. You'd bump into colleagues in our outlet even on their off day! We are also all friends and family: we help and respect each other- make it less scary to voice out different opinion. We are allies: we support each other with our own expertise, acknowledge our failures together and of course also celebrate successes together! 

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