Our values stem from 5 core principles. These preferred values are abstracted from our founder and co-founder as they believe that the company’s success stems from the understanding, commitment and daily execution of these values.
Honesty, Transparency and Integrity
We do things the right way because we believe in the long-term. There’s no point to lie or cheat. Eventually these become obvious patterns that will negatively affect how the world sees us.
Balance between Perfection and Efficiency
These two forces, although contradictory, are crucial to the execution of our mission. Learn to use perfection and efficiency when needed. One helps with quality, and the latter helps with delivery.
We believe responsibility stems from our inner being. KPIs might be there to guide us towards our goals, but we do not wish it to be the main driving force. Build deeper relationships with your peers, so that we may learn to be accountable together.
The Spirit of Innovation
Our brand lives and breathes on innovation. Learn to learn. Challenge the normal. Get out of your comfort zone. Focus on solving problems - there are always new and creative ways to every issue.
Next-Level Customer Experience
In all industries, customer service is important. But we’re different. We do more in terms of communication, sincerity, and service. The goal isn’t to sell - it is to help them make better purchasing decisions with customer experience as our priority.