Digital Analyst
Serious Media
AI-generated summary
beta
Oops, looks like Ashley forgot to summarize this job! We apologize for the inconvenience. Please read the complete Job Description for full details and additional information.
Undisclosed
Bukit Bintang
Full-Time
Job Description
You look at numbers the way most people would look at a shiny new toy. You have the ability to cajole, coax and sometimes threaten the hidden truths from deep within realms of data. You believe that every single fact in the content and marketing world can be supported by data, as long as you know where to look. And how to. You bring the ability, drive and insights to make precisely that happen.
In this role you will use research, analytics and insights to support content creation for both our brand and our clients’ brands. Using data, you will help the team understand the behaviours, attitudes and demographics of the target audience, and show how the content we create impact business and marketing objectives.
Key tasks include:
- Looking for data and insights for a particular industry / product / audience
- Monitoring, analysing and pulling insights from social media conversations
- Running competition analysis & establishing benchmarks
- Tracking best practices and sharing them with the rest of the team
- Setting up surveys or other performance based research tactics to track the performance of campaigns
- Draft monthly analytics reports for both our brand and our client brands for both paid and organic content across platforms and assess results against KPIs
- Master the analytics tools we have on board and evaluate new tools
Job Requirements
Skills
- Experience with listening tools and proficient in Boolean search
- Extensive knowledge of Google Analytics and social media platforms analytics & metrics
- 2-3 years’ experience at a listening software company or running website analytics or other relevant position
- Proficient in SEO and latest best practices a plus
- Proficient of SEM strategy and traffic building tactics a plus
Company Benefits
International team
You will work with a regional mindset and a very experienced international team
Unlimited annual leave
We don't believe productivity comes from rules & restrictions
Health insurance
Group Term Life Insurance Group Hospital & Surgical
Additional Info
Experience Level
0 - 7 Years of Experience
Job Specialisation
Business Development, General Sales, Key Account / Relationship Management
Company Profile
Serious Media
We are a discerning online platform, a fearless digital studio and an innovative content company engaged in the production and distribution of short form video content across Southeast Asia.
We entertain audiences with content that is enriching, uplifting and, sometimes, downright hilarious. We help brands connect with their consumers in a way that uniquely combines technology and content to produce discontinuous results. Our team works on the full spectrum of digital services including ideation, content creation, audience development, distribution and finally monetization with the creativity and energy distinctive to start-ups.
We are shaping tomorrow's digital world today. One short video at a time.
The future is bright. The future is short.
We entertain audiences with content that is enriching, uplifting and, sometimes, downright hilarious. We help brands connect with their consumers in a way that uniquely combines technology and content to produce discontinuous results. Our team works on the full spectrum of digital services including ideation, content creation, audience development, distribution and finally monetization with the creativity and energy distinctive to start-ups.
We are shaping tomorrow's digital world today. One short video at a time.
The future is bright. The future is short.