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Digital Marketing Executive

Sales and marketing
Full-time
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Petaling Jaya, PJCT, Selangor

About The Job

This role will develop and execute innovative digital marketing strategies, using SEO, SEM, and other techniques to enhance brand awareness and improve sales funnel within the digital space as well as driving website traffic and acquiring leads/customers.
  • Plan and execute digital marketing strategy on our platforms (including our websites(mossery.co), web hosting server, CMS, marketing automation tool, Google Analytics), channels (including SEO, SEM, social media, paid promotion, affiliate program, email marketing, etc.)
  • Build and maintain our brand awareness and presence online
  • Ensure high-quality content and brand consistency through all of our digital publishing and marketing promotion
  • Publish and distribute content on our digital channels effectively to meet overall brand, marketing, products, sales, and customer acquisition goals
  • Identify trends and insights of our brand. Optimise ads budget and performance based on the insights
  • Brainstorm new growth strategies with marketing and creative team
  • Plan, execute and measure our traffic, conversion, and acquisition rate
  • Execute marketing campaigns through best practices in digital distribution, social promotion, user experience, etc.
  • Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
  • Improve direct-to-consumer sales funnel
  • Provide marketing analytics insight and monthly reports on digital marketing performance
  • Keep up to date with the latest technology and digital marketing

Job Requirements

  • Proven 2-3 years of work experience as a Digital Marketer or similar role
  • Experience in developing and implementing successful digital marketing strategies
  • Good knowledge with SEO, Google Analytics and CRM software
  • Sense of ownership and result-oriented
  • Critical thinker and problem-solving skills
  • Analytical and result-driven
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • E-commerce enthusiast
  • Degree in Marketing, Digital technologies or similar working experience in relevant field

Our Culture

ABOUT US

Mossery is an e-commerce startup based in Kuala Lumpur that makes customisable stationery products. 2020 will be our fifth year in operations and we have shipped our products to thousands of customers from 84 countries.

It started with making stationery that we wanted to use ourselves—stationery that sparked joy in people’s lives. But as we realised the immense potential behind the tools we were making, we set our minds to create designs that would help people to think, express, and plan better. It’s more than just pen and paper—it’s a record of our minds.

Our Mission
We’re always excited about the growth and the challenges that come with it. As we aspire to be the best version of ourselves, we believe it would also influence those around us to do the same. 

We believe the world deserves excellence. From checking the tiniest possible details to caring deeply about how our products would look, feel, and even smell and sound like to customers, we’re always making conscious decisions on why and how we make our products.

We have sold in 84 countries in the world, and we’re just getting started! With the work you’ll do here with us, we’d like to think we’re on track towards becoming one of the most creative stationery company in Malaysia.

OUR VALUES

We are honest
We are thoughtful
We are business minded
We want to make great work
We are always up for the challenge
We are quick on our feet to bring plans to life
We prioritise the team’s objectives over our own

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