Job Description
You will be exploring and developing marketing opportunities, creating, executing strategic marketing campaigns to enhance and attract potential customers and maximising the profit.
Job Roles & Responsibilities:
1. Responsible for the development, implementation and execution of business strategies, marketing plans and promotional campaigns.
2. Track the progress of each marketing plan and campaigns.
3. Build brand awareness while ensuring consistent strategic brand direction.
4. Research and analyse market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies.
5. Grow the business by identifying and securing strategic brand partnerships and business development opportunities.
6. Keep track of expenses for marketing activities to ensure cost effectiveness.
7. Collaborate with the Head of Marketing and oversee the creative development of promotional materials, website content, advertisements, and other Marketing-related projects.
8. Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives.
9. Able to do lead generation using SEO, SEM, PPC / CPC, email campaigns, blogs, forums, and other social media experience.
10. Drive revenue objectives: more likes, sign-ups and more engagement; ultimately, lead generation.
Job Requirements
1. Candidates must possess at least Diploma or Degree in Marketing (or a related field).
2. Languages: English, Mandarin and Bahasa Malaysia.
3. At least (5) years’ working experience in Marketing of Automotive Products.
4. Ability to think creatively and innovatively.
5. Analytical skills to forecast and identify trends and challenges.
6. Excellent interpersonal and communication skills.
7. Extensive knowledge of Marketing Strategies, channels and branding.
8. Strong time management and organisational skills.