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Marketing Executive (Senior/Junior)

Sales and marketing
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Kota Damansara, Selangor

About The Job

  • To contribute to the strategic planning of an annual or long term marketing plan to drive forward agreed company objectives.
  • To manage the production of marketing materials, including labels, leaflets, posters, flyers, and sponsorship/ shopping mall collaterals. This can involve sourcing supplies and products with reasonably good quality at the lowest price, writing and proofreading copy, and liaising with designers and printers.
  • To arrange for the effective distribution of marketing materials.
  • To maintain, build and update mailing databases.
  • To carry out market research and customer surveys to assess demand, brand positioning and awareness.
  • To monitor competitor activity.
  • Develop and manage digital marketing campaigns, manage website, social media and to ensure all information are up-to-date
  • Participate in on-ground activities (roadshows, sale events, etc) to supplement online initiatives
  • Work out monthly in-store promotions and tie-in with all online initiatives
  • Work on printed material to supplement online products
  • Create and manage link building strategies, content marketing strategies and social media presences
  • Develop product communication material to educate staff and customers, excite sales process and create sales opportunity. 

Job Requirements

  • Degree in Marketing, Mass Communication, Advertising or related field. A qualification in Digital Marketing would be advantageous.
  • Competent in SEO, PPC, Google AdWords, Photoshop, InDesign, Facebook, Twitter, Instagram, etc.
  • 1 to 2 years working experience.
  • Initiative, creative, well organise and attention to details.
  • Good communication and presentation skills with proficient in verbal and written English, Mandarin and Bahasa Malaysia.
  • Able to start immediately would be an advantage.