1. To design, develop and edit marketing material (images and video) for social media including Instagram & Facebook, web banners, and other promotional materials according to company’s marketing plan while maintaining brand consistency.
2. To implement, monitor and report Garden of EDEN online marketing activities for the China market / key account customers.
3. To update company’s promotional content on company’s website and other digital platforms (blog, EDM) and partner’s website (Shopee/Lazada).
4. To generate, edit and publish social media content on company’s social media accounts
5. Be responsible for social media community (responding to requests, queries, comments on company’s social media)
6. To plan, monitor, execute and optimize paid social campaigns for Facebook/ Instagram/ Google.
7. To proactively think of new campaigns / ways on how to increase audience engagement and interest and how to drive traffic and conversions for online website.
8. Develop creative ideas and suggest innovative ways on how to deliver digital content to increase audience engagement and interest.
9. Keep up to date with the latest digital marketing trends and design tools and applications in order to continuously improve
10. Responsible for the organizing and safekeeping of company’s assets and visuals created and published.
11. To participate in company exhibitions and events