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Marketing Manager

Sales and marketing
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Kuala Lumpur, Kuala Lumpur

About The Job

What would you do if you were given a budget of $2,000 to run a campaign? We at Lumos are seeking a Marketing Manager and we love to hear your thoughts about it! Best of all, this person will work closely with the founders of the company to manage all aspects of our marketing activities.

You are perfect for us if you are:
  • An experienced marketing manager who has experience launching a product in the consumer space. 
  • Highly organized, able to work independently with a lot of responsibility, and work well with a team. 
  • Looking for an opportunity to be an influential part of a small team and build an exciting new consumer brand from the ground up.

You will play an important role in :
  • Crafting and executing our channel and promotion strategies (digital and offline), using creative ways to find new customers and grow our revenue
  • Develop creative and compelling ways to tell our story and build our brand
  • Manage and lead the marketing team.

Note that given the very early stage of the company that we are in, a high degree of adaptability is expected and required for this role. We are constantly learning new things and adapting our strategy and activities accordingly. Indeed, we see this as one of our key competitive advantages over the incumbents as it will allow us to try many more things and move much quicker than our competitors. 
As such we expect this person to only look at this job description as a guideline. With just a handful of people in our company, we eschew roles and seek people willing and able to ignore job descriptions. Everyone’s job at Lumos is to do anything and everything we can to make it a success and meet our company goals regardless of our “jobs”. 

Job Requirements

To be successful in this role, you need to have:
  1. 3 – 4 years of professional experience as a marketing manager at a consumer brand or agency, or business analyst/associate at a consulting firm.
  2. Highly detail oriented, organized, and able to work independently. You’ll be given a series of goals and a budget and be expected to figure the rest out on your own.
  3. Balanced between being a “thinker-planner” and “doer”. You are a creative strategic thinker able to develop ideas for marketing strategies and campaigns, and can also get your hands dirty to get things done yourself.
  4. Excellent verbal and written communication skills in English
  5. Experienced being a bike commuter in an American or European city at some point in their life. Passion for bikes is a huge plus.
  6. Detail oriented and organized. You’re a pro at managing and prioritizing the workload for yourself and your team.
  7. Interest in startups, entrepreneurship, and building things from the ground up.

How to apply:
Submit your Resume/CV along with your portfolio, only shortlisted candidates will be contacted through email. You will be expected to prepare and send in the following:
  • Statement of Interest
  • Pre-interview questionnaire
  • Detailed portfolio (if any)

Our Culture


Lumos value qualities, skills, behaviors, attitudes, and attributes of our employees, we hire and promote people who demonstrate these values. By so doing, the intention is to inspire more of those behaviors, and create a self-reinforcing culture.


Safety Made Simple

Want to be part of an exciting startup that is having a positive impact on the world?

Lumos is the world's first smart bicycle helmet with integrated lights, brake, and turn signals. Launched to the world on Kickstarter in 2015, Lumos raised over $2.9 million in its recent Kickstarter campaign. It has been featured on Forbes, Fast Company, The BBC, and CNN.

Lumos has been named one of Oprah’s Favorite Things, TIME Magazine’s “Best Inventions of 2018”, and “The Helmet That Every Bike Commuter Needs” by Slate Magazine.

In 2018 Lumos became the first helmet to be sold at the Apple Store, and is currently on sale in over 400 Apple Stores in the US, Canada, Europe, and Australia.

Lumos is a mission-driven company. Started out of our dorm rooms at Harvard, we seek to make a positive impact on the world by helping make cycling safer, preventing avoidable traffic deaths, and helping more people everywhere make cycling a bigger part of their everyday lives.

Join us in our mission to improve cycling safety and have safer streets for all.