Head of Marketing
Lumos
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Undisclosed
Kuala Lumpur
Full-Time
Job Description
If you are a marketing leader who is a creative thinker, passionate and has a strong sense in strategic marketing & branding, we want you to be on our team!
What you can look forward to:
- Attractive remuneration package along with free flow of coffee, tea, & snacks are provided.
- Be part of a dynamic startup culture where we value both professional & personal growth. You are expected to hustle hard, show off your brilliance, refine your skills and develop new skills along the way.
- Be part of the brand gadget that is being sold in over 400 Apple stores worldwide.
- Casual dress code where you can even show off your costume at work, just make sure you’re decently dressed & personal hygiene is taken care of.
- Keeping a tight bond in the company over lunch, a night of activities get together on a weekly basis.
You are perfect for us if you are:
- An experienced executive who has run marketing or sales teams in the past, preferably in a consumer hardware, outdoorware, sports, or fashion related startup/company.
- You bring rich skills and experience, and a growth mindset. You’re extremely motivated, a self-starter, independent, and have a proven track record showing your responsibility and dependability. You relish the opportunity to use your skills to have a big impact as part of a small team.
You will play an important role in :
- Development of brand story, positioning, assets, and managing all customer touch-points outside of the product such as brand story + positioning, website, emails, social media (Insta, FB, and TikTok) & PR.
- Managing the ad budget, ensuring that we’re spending prudently on appropriate channels.
- Managing product launches such as crowdfunding pre-orders.
- Managing the marketing team by having a clear strategy, and clear plan.
Job Requirements
To be successful in this role, you need to have:
- Bachelor’s degree or equivalent.
- 6+ years of experience in marketing/sales at a consumer hardware, outdoorware, sports, or fashion related startup/company, or growth-hacking at a startup
- Excellent oral and written English. You are an effective communicator.
- Hard skills:
- Put a great video and/or advertisement together.
- Launch a product into the market, or even better - Launch and run a Kickstarter campaign.
- Managing a website and implementing CRO.
- Manage a social media account/campaign.
- Running digital and/or non-digital ad campaigns.
- Planning and running a PR campaign.
- Soft skills:
- Strategy - Putting together a smart and coherent strategy + plan as to how to execute on it.
- Team and people management skills - Managing people well, and running meetings effectively and efficiently.
- Storytelling - Coming up with creative ideas for stories, and being able to execute it and tell it in a compelling way.
- Being able to throw a great party that gets people excited and enjoying themselves.
How to apply:
Submit in your Resume/CV along with your portfolio, only shortlisted candidates will be contacted through email and will be expected to prepare and send in the following:
- Statement of Interest
- Pre-interview questionnaire
- Detailed portfolio
Company Benefits
Holidays
We will top up 20 days of annual leave (upon confirmation) on top of the observed state Public Holidays.
Fun Activities
Close-knit get-together over a night of board game activities in our home office working environment that is cozy yet fun.
Unique Experience
We want you to grow with us! Show off your brilliance, creativity and innovation to the growth of the business and company.
Learn and Grow
We value both personal and professional growth. Expect to hustle hard, refine your skills & develop new skills along the way.
Let's feast!
Weekly team lunch on the house along with free flow of tea, coffee & of course snacks provided.
Casual Dress Code
Shorts? Slippers? Costume you want to show off? Come in however you like, just make sure you're decently dressed & personal hygiene is taken care of!
Additional Info
Company Activity
Last active - few hours ago
Experience Level
4 - 7 Years of Experience
Job Specialisation
Advertising & Branding, Digital Marketing, Public Relations
Company Profile
Lumos
Safety Made Simple
Want to be part of an exciting startup that is having a positive impact on the world?
Want to be part of an exciting startup that is having a positive impact on the world?
Lumos is the world's first smart bicycle helmet with integrated lights, brake and turn signals. Launched to the world on Kickstarter in 2015, Lumos raised over $800,000 USD in its first campaign and raised over $2.9 million in its most recent campaign in Kickstarter. It has been featured on Forbes, Fast Company, The BBC, and CNN.
Lumos has been named one of Oprah’s Favorite Things, TIME Magazine’s “Best Inventions of 2018”, and “The Helmet That Every Bike Commuter Needs” by Slate Magazine.
Lumos hold various records on Kickstarter with"Most Funded and Most Backed Project" in the bicycle accessories category in 2020. Lumos has recently gained thesupport of Endeavor Malaysia, an organization that is leading the high-impact entrepreneurship movement around the world.
Lumos is a mission-driven company. Started in the dorm rooms at Harvard, we seek to make a positive impact in the world by making cycling safer, prevent avoidable traffic deaths, and helping more people make cycling a bigger part of their everyday lives.
Join us in our mission to improve cycling safety and have safer streets for all.
