Job Description

• Attractively and creatively portray, and stimulate interest in Love, Bonito’s mission, products and the #LBexperience through storytelling across Instagram (IG) and Facebook (FB)
• Execute BAU copies for IG, FB & other marketing copies
• Effectively portray the LB spirit via (prompt) responses to IG DMs and comments 
• Monitor social media on evenings/weekends as needed
• Monitor social media analytics
• Collaborate closely with the Marketing team in the ideation and execution of Marketing Strategy for the campaigns to achieve business and campaign-specific objectives
• Assist Marketing team in calendar planning - develop an optimal posting schedule and publishing calendar
• Follow industry-related news and generate ideas around trending topics, identify gaps and opportunities in the existing content pillars and suggest new topics to further enhance campaign dimensions

Job Requirements

• A passion for the brand and empowering women 
• A passion for storytelling
• An interest in fashion and general female consumer products
• Build meaningful connections and engage #lbcommunity
• Generate, edit, publish and share content daily (original text, images, video)
• An ability to think & work strategically and systematically
• Stay up to date with changes in all social platforms
• Strong problem-solving skills and an ability to think out of the box with solutions that are scalable, sustainable, yet most cost-efficient
• A self-starter, proactive and hands-on approach. Get it done right, and fast!
• Strong project management, multitasking and execution abilities 
• Strong written and verbal communication skills to inspire and influence internal stakeholders 
• A fun, energetic and charismatic personality 
• Excellent team player with positive attitude
• Attention to detail and the ability to manage multiple projects at once

• At least 1 year of social media experience for a brand
• Good understanding of Facebook, Instagram, Pinterest, Twitter and other social media best practices
• Understanding of marketing principles and different audiences in lifestyle and fashion
• Skilled with Google Sheets and Excel and understanding of Google Analytics
• Good knowledge in creative graphic design and trend will be a bonus
• One who is not camera shy and active in social media such as IG and FB

Additional Info