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Marketing Manager

Sales and marketing
Full-time
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Pusat Bandar Damansara, Kuala Lumpur

About The Job

Responsibilities 

  • Develop and implement effective marketing initiatives to create customer loyalty and increase market share
  • Responsible for the day to day implementation and monitoring of marketing strategies
  • Analyze and research market trends to identify target markets by creating database to support sales with new leads
  • Conduct market research on packages offered by competitors and develop new packages for Sales & Marketing, in tandem with the Revenue Management team
  • Initiate co-branding opportunities with other industry partners
  • Initiate promotional packages and tactical programs to maximise revenue
  • Initiate program opportunities for customer relationship building and loyalty
  • Liaise with sales representatives to ensure all Sales & Marketing materials and dissemination are up to date
  • Ensure all ATL & BTL marketing communications are up to date and in line with brand standards

Job Requirements

Requirements 
 
  • Degree with an emphasis in marketing, advertising or related fields
  • Minimum of 2 years marketing experience (not limited to the travel / hospitality industry)
  • Excellent spoken and written communication skills
  • Able to work under pressure and to meet deadlines
  • Good business sense and budgeting skills
  • Great attention to detail
  • Proficient in Microsoft Office
  • A creative, out of the box approach
  • Excellent team-leadership skills
  • High confidence level
  • Have knowledge of a wide range of marketing techniques and concept

Plus points:- 
  • Knowledge/ experience in the travel or hospitality sector                                  
  • Fluent in other languages – Bahasa Malaysia, Mandarin, Cantonese, etc

Our Culture

WHO WE ARE

Our Motto :

Hospitality is our Passion.

Our Vision :

- To deliver a unique hospitality experience of international standards.

- To be one of the country's leading hotel operators.

Our Values :

- Practise efficient and prudent management in a professional manner without compromising quality to ensure optimum returns for owners and investors.

- Commit to provide high quality of service and exceptional guest experience as our key priority.

- Maintaining transparency, integrity, honesty and care in all our business dealings.

- Foster teamwork and cooperation among team members to achieve personal and corporate goals.

- Seek and implement new innovative and creative ideas to counter all challenges and meet the expectations of owners and investors.

- Invest in human capital development to ensure career development of team members and enhancement in the delivery of service.

- Implement sustainability programmes by promoting and adopting responsible environmental practices.

- Provide care for the community by engaging in Corporate Social Responsibility activities.

HOSPITALITY IS OUR PASSION.

Lexis Hotels & Resorts Sdn Bhd was incorporated in 1995 and is steadfast in providing professional management services for hotels and resorts. Lexis has successfully built a strong profitable and visible premier niche brand in the hospitality industry. With the current unique water chalets and pool villas, it has established itself as an aspirational brand and has aligned itself with award winning architects in the management of new hotels and resorts.

Our expertise as hotel operator includes :

- Brand marketing

- Central reservation system and online reservation system

- Tie up with agents in the Asian region

- Development of a partnership

- Human resource/training

- Design, renovation and maintenance of the property

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