•         Build marketing calendar of events/activities across different channels in support of the overall strategic marketing roadmap

•         Define and execute our marketing strategies encompassing awareness, engagement, acquisition, and retention

•         Build campaign ideation, execution, and review (eg: ensure lead hygiene, setting up of email campaigns, etc)

•         Create a targeted and cost effective multi-channel marketing strategy for generating the highest quality leads

•         Prepare and manage the marketing budget, and allocate spending to achieve the best returns possible

•         Create clear and compelling product descriptions with well-articulated features, benefits and clear differentiation from other products in the marketplace

•         Manage ongoing messaging and communication channels for the companies enterprise customers to keep them informed of products and important company information

•         Develop and maintain relationships with outside marketing, PR and communications agencies

•         Develop innovative digital media marketing strategies including SEO, SEM, video and social media and email marketing campaigns

•         Drive funnel growth with creativity and execution skills to drive leads

•         Maintain consistent brand messaging throughout all platforms

•         Use advanced metrics to measure the success of a marketing campaign

•         At least 4 year(s) of working experience in B2B, SaaS marketing, brand management experience or any related field is required for this position.

•         Candidate must possess at least a Professional Certificate, Bachelor Degree, Post Graduate Diploma, Professional Degree in Advertising/Media, Business Studies/Administration/Management, Mass Communications, Marketing, Commerce or equivalent.

•         Experience working with a content management system, email marketing platform, Facebook Ads Manager, Google AdWords

•         Keen sense for content development, curation and amplification

•         Familiar in latest market trends, technologies and marketing best practices.

•         Strong creative vision with campaign development skills, measurement and optimisation of campaigns

•         Excellent communication and presentation skills, both written and oral.

•         A consistent track record and proven history of successful product launches, exceeding overall acquisition goals or creating effective marketing programs.

•         Critical thinking and effective problem-solving skills are required.

•         Candidate with knowledges in branding, copywriting, online business development or any relevant skills will be an added advantage