Job Description

• Responsible for setting up, implementing and managing the direction for the overall digital marketing strategy.
• Plan and organise B2C marketing strategies and activities for the company for the year, which may occasionally include B2B as well.
• Execute projects that are high quality, delivered in a timely manner and cost-effective.
• Plan for the overall paid social strategy and ad performance tracking on all social channels.
• Manage the overall project scope – from timeline development to monitoring progress, while ensuring deadlines are met.
• Provide direction for all communication briefs and copywriting, included but not limited to social ads, postings, promotional materials, PR kits and so on.
• Develop a total understanding of online target audience and mindset for all the differing brands managed by the company, for all the focused regions.
• Manages research studies that yield rich insights into consumer online behavior and key behaviors and utilise these data to our advantage.
• Track and prepare the campaign performance reporting and analysis on a monthly basis, or per campaign cycle.

Job Requirements

• An OPEN mind and a YOUNG heart
• At least 2-5 Year(s) of working experience in Digital Marketing, Communications and Social Media, Advertising or Copywriting. 
• Required Skill(s): Hands-on experience and good knowledge of digital marketing tools and channels, SEO/SEM, Google Analytics and CRM software; and can easily adapt to using new technologies where needed.
• Have a good understanding and experience with campaign management and execution.
• Excellent communication skills required, preferably in both English and Malay.
• Must have a strong written, presentation and verbal skills with good attention to detail.
• Have a results oriented mindset, supported by strong analytical, prioritisation and organisational skills.
• Preferably an executive specialised in Food/Beverage/Restaurant Industry or equivalent, with an excellent understanding of food & beverage services within the region.
• Have strong skills in critical thinking, ideation, analysis and execution.

• You love playing an important role in an exciting and fast-growing company!
• Be a team player with an open, honest, and straight-forward style of communication
• Highly committed and have a proactive, ‘can-do’ attitude
• Be willing to hit the ground running and meet deadlines in a fast-paced F&B environment!​
• Required language(s): English, Bahasa Malaysia
• The position and salary offered depends on experience. 

Company Benefits

Additional Info