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Fintech Digital Marketing Manager

Sales and marketing
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Petaling Jaya, Selangor

About The Job

  • Implement strategies in a broad range of content for inbound marketing; including blogs, guides, videos and social media (LinkedIn, Facebook, Instagram, Twitter, etc.);
  • Assist with writing of marketing content for brochures, press releases etc. to augment the company’s presence in the market;
  • Create, optimise & report on campaigns in Google Ads, Facebook Ads and other PPC channels;
  • To manage the budget and performance of digital marketing campaigns
  • Undertake daily administrative tasks to ensure the functionality and coordination of the Marketing Department and be willing to help out with other areas of the business as required;
  • Get creative and be open to new ideas and experiment with campaigns.

Job Requirements

  • At least 3 years working experience with demand generation, inbound marketing, email marketing, lead nurturing, marketing automation, and web analytics;
  • Fluent in English and Malay – both written and verbal. Third language competency would be added advantage
  • A good understanding of the SEO principles and how to adhere to them is required.
  • Proficiency in marketing automation software, SEO, blogging and social media management tools in order to generate traffic, convert visitors into leads.
  • Excellent communication and highly organised with excellent time management
  • Flexible and adaptable with a positive attitude
  • Skilled in creative suites such as Adobe Photoshop, InDesign etc.
  • Passionate with lean startup culture & team
  • Excited with Fintech or Financial Inclusion through technologies 

Our Culture


HomeCrowd is an impact enterprise that helps underserved millennial by using a holistic data-driven credit scoring that grants them access to a peer-to-peer (P2P) lending platform for mortgage or debts consolidation loans.   

1st company in Malaysia to be licensed and regulated for P2P lending for mortgage & consumer financing by the Kementerian Perumahan dan Kerajaan Tempatan (KPKT)/ Ministry of Housing and Local Government


  • We are still an early stage startup and growing fast.
  • We offer generous share options to our key employees as we believe teamwork is a crucial ingredient for our business success.  
  • You will be empowered to bring our team to the next level. 
  • We believe everyone brings in unique skills and experience and we provide you the platform to the best of who you are.