Job Description

• Define new marketing strategies to support the company’s overall strategies and objectives
• Reshaping the current marketing team
• Analyse company's marketing strategy and suggest improvements
• Plan, implement and manage marketing strategy
• Contribute to the overall growth of the company
• Review and manage marketing strategy
• Determine KPIs for marketing department
• Keep the marketing budget in check
• Track KPIs on a regular basis and present reports
• Work with operation development and customer service teams
• Use data and reports to make evidence-based decisions
• Stay up to date with the latest technology
• Stay up to date with the latest best practices
• Design, plan and execute effective marketing campaigns
• Develop a feasible marketing plan for the department and oversee its day-to-day implementation
• Plan and organize marketing functions and operations (product development, branding, sponsorship, press conference, website promotion etc.), and ensure they project the company’s unique “voice”
• Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digitally or traditionally)
• Build a highly efficient team of marketing professionals
• Create a solid network of strategic partnerships

Job Requirements

• 5 years’ experience in marketing
• Background on eSports & online casino
• Being customer-centric
• Hands on experience with Facebook, IG etc and many more online social media marketing tools
• Hands on experience with Whatsapp, Wechat, Telegram etc and many more messenger blasting tools
• In-depth knowledge on CRM and SEO tools like Google Analytics, Google Adwords, HubSpot, WebTrends, SalesForce, etc.
• In-depth knowledge of big data analysis
• Regularly produce and present reports
• Excellent organizational and time management skills
• Proven experience as Marketing Manager or similar role
• Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.)
• A leader with both creative and analytical capabilities
• Outstanding communication (written and verbal) and interpersonal abilities
• Excellent presentation skills
• BSc/BA in business administration, marketing, communications or relevant field; MSc/MA will be a plus

Additional Info