Job Description
a. Responsible for the overall visual aspects of an advertising or media campaign and coordinate the work of other designers.
b. Generating clear ideas and concepts in tandem with the Marketing department.
c. Producing sketches, storyboards, art layouts based on creative visions and ideas.
d. Understanding marketing initiatives, strategic positioning and target audience.
e. Ensure cohesive brand identity across all channels.
f. Photoshoot concepts, briefs, direction and delivery.
g. Responsible for producing effective advertising campaign designs.
h. Development of new ideas for brand activation projects that create authentic audience engagement across multiple channels and brand touch-points.
i. Collaborate with the marketing team to create new strategies and ideas for social media marketing, EDM, video and website creative.