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Senior Digital Strategist

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Bangsar South, Kuala Lumpur

About The Job

Applicants should consider themselves digital architects; responsible for planning both long- and short-term strategies derived from a blend of behavioral and data-eccentric insights, that  integrate mobile, web, social media and off-line channels, to meet our clients’ business objectives.

Job Requirements

Core Qualities
  • Continuously eager to know or learn something.
  • Having the ability to find quick and clever ways to overcome difficulties.
  • Intelligent and well informed.
  • Having or showing the ability to communicate fluently & coherently.

Core Responsibilities
The Senior Digital Strategist’s core responsibilities include:

  • Identify and understand your client’s business and communication objectives. Recommend Key Progress Indicators (KPI’s) and a strategy on how to achieve them.

  • Identify and understand consumer behaviours and trends for your client’s business, industry and respective consumers.

  • Succinctly articulate and communicate a strategic direction that will guide the key stakeholders, internally and externally.

  • Craft compelling presentations for a client based on your strategic direction.

  • Ability to play an advisory role within the context of our clients’ business to drive successful outcomes.

  • Analyze results of any initiative that measure results vs. objectives and provide recommendations for future initiatives.

  • Proactively identify aspects of a proposed strategy or execution that could be improved upon.

  • Seek to advance GrowthOps Strategy practice by identifying opportunities for growth be in within the context of our clients’ business or for GrowthOps as a business.

Required Knowledge
Applicants of the Senior Digital Strategist should have either experience or a current understanding of the following:

  • Experience developing content strategy.
  • Experience with effectively utilizing social media and other content platforms and functions.
  • Experience using Google Search Tools for insight and research (Google Search, Display or Analytics certifications are a bonus).
  • Experience using Web Analytics Tools: Google Analytics /or other.
  • Experience using Social Analytics Tools: Social Bakers or other.
  • Experience using Web listing tools: Meltwater or other.
  • An understanding of basic brand communication frameworks and how to position products and services.
  • An understanding of CMS systems and how to leverage them to deliver personalized web experiences.
  • An understanding of user experience principals in order to deliver robust ecosystem strategies.

Our Culture


GrowthOps was formed from the merger of eight independent technology, advertising, strategy, marketing, and people businesses. Fast growing and founder led, these companies were among the most awarded and admired operators in their fields.

Before GOps, we was called APD. At APD, we’re always looking for ways to better deliver results for our clients. So joining forces with formidable partners to complement and expand our own capabilities just made sense.

As part of GrowthOps we now operate at the intersection of entrepreneurship, management consulting, advertising and technology.

We believe these industries are converging because major software and internet-based technologies are changing the way companies do business, and build capacity to grow.

In a fast-changing, technology-driven future, organisations face real threats to their market leadership.

GrowthOps helps our clients respond to and anticipate competitive threats. We provide a single point of contact and accountability, share our clients’ sense of urgency and align our incentives with theirs.


GrowthOps is a new kind of service provider – a growth services partner. We’re creating a new category that fuses together marketing, technology and people disciplines to help large organisations acquire and retain new customers, build and launch transformational products, and scale up operations.

Our core services include: customer research, data and analytics, creative advertising, brand strategy, experience design, software development, cloud services, artificial intelligence, organisational design, and change leadership.

We serve clients across the Asia Pacific from local bases in: Sydney, Melbourne, Brisbane, Canberra, Auckland, Singapore, Kuala Lumpur, Manila, and Hong Kong. 

GrowthOps is listed on the Australian Securities Exchange (ASX:TGO).