Product Development & Digital Marketing Analyst

Great Eastern Life Assurance (M) Berhad

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RM7K - RM10K

Jalan Ampang

Full-Time

Job Description

You understand the important of market research, analytic and intelligence, and enjoy working fast pace in a team. You appreciate the challenges in product marketing, product design and continuously keeping yourself abreast with market updates and industrial trends as well as digital customers’ insurance needs. You have a passion for solving consumers’ pain points in protection solutions.

For this role, you are well verse in designing product for different life stages and major plus if you have exposure in distributing product on digital channel. Your scope cover ideation, launch to product optimization and management to ensure business targets are met as a team. You are constantly inspired and are crazy about designing product that beats competition, trailblazer products solutions, as such you will need to have a fair understanding on life insurance landscape in Malaysia and are able to derive customers’ insights through analysis and data.

Responsibilities:

Design, launch, optimize and manage new and innovative protection solutions customized to segments and platforms
Perform market research to assess potential digital market demand and on competitors’ products
Support product marketing campaigns and collaterals development and all GTM plan
Work with Actuarial team on product pricing and sales illustration management
Responsible for all product performance review and performance reporting
Implement regulatory and company product related guidelines where required
Ensure GELM product portfolio are healthy and competitive.
Ensure 100% compliance to regulatory, risk and compliance requirements

Job Requirements

Degree in in Actuarial Science/ Business Administration/ Mathematics/ Finance/ Insurance or related courses or a recognized professional insurance qualification
Have at least three (3) years’ work experience in product development and product pricing in life insurance company
Sound knowledge in product development and pricing
Well verse in designing product and have exposure in distributing product on digital channel
Sound knowledge in designing product that beats competition, trailblazer products solutions
Have fair understanding on life insurance landscape in Malaysia
Able to derive customers’ insights through analysis and data
Have passion for solving consumers’ pain points in protection solutions
Able to take up challenges in product marketing, product design and continuously follow up with market updates and industrial trends as well as digital customers’ insurance needs
Good analytical thinking and creativity
Enthusiastic and self-motivated with a desire to achieve the best
Good communication skills with the ability to effectively interact with a diverse group of professionals
Able to interact with diversified group of professionals
Excellent work attitude, proactive, resourceful with strong problem solving skill
Good presentation and communication skills are essential for this role

Company Benefits

Flexible Hours

Our working hours are flexible to accommodate your personal and travel needs.

Flexible Dress Code

Dress comfortably or dress to impress, it’s up to you!

In-house Gym Membership

Trust us, it’s the cheapest membership around ;)

Special Paid Leaves

Birthday leave, maternity leave, paternity leave, wedding leave, study leave and more.

Staff Engagement Events

We organise A LOT of events throughout the year to make sure everyone’s happy!

Comprehensive Medical Coverage

Inclusive of Optical, Dental, and Maternity Assistance.

Educational Assistance

We’re advocates of education at the workplace!

Corporate Wellness Programme

Earn LIFE points (1 LP = RM1) through our LIFE Programme to reimburse purchases or services from selected merchants or offset insurance premiums.

Learning & Development

Numerous training and upskilling opportunities available because we believe learning never stops.

Additional Info

Experience Level

4 - 7 Years of Experience

Job Specialisation

Advertising & Branding, Business Development, Key Account / Relationship Management

Company Profile

Great Eastern Life Assurance (M) Berhad

As the largest and most established life insurer in the country, we have served and protected millions of Malaysian families throughout their lives with our comprehensive policies since our establishment in 1908. A wholly-owned subsidiary of Great Eastern Holdings Limited, we have RM87.3 billion in assets, over 3 million policies in force, 21 operational branches, and a network of 19,000 agents nationwide.

Additionally, as a member of the OCBC Group, we work closely with our parent company OCBC Bank in Bancassurance partnerships, and we offer general and Takaful insurances through our General and Takaful arm. With our pooled resources and collaborative efforts, we offer a variety of options and versatility in our business operations as well as our hiring practices, allowing inter-company career mobility opportunities across the Group.

Product Development & Digital Marketing Analyst

Great Eastern Life Assurance (M) Berhad

RM7K - RM10K

Jalan Ampang

Full-Time

This job is no longer available