Job Description

• Design, execute, and oversee all aspects of CoinGecko’s digital presence on our various social media profiles, websites, blog, and email database.
• Build and manage a rich content/editorial calendar that attracts a qualified audience including blog posts, reports, webinars, infographics, etc.
• Create, manage, and execute multi-channel marketing campaigns leveraging SEO, social, inbound marketing, email campaigns and events to raise brand awareness.
• Conduct customer, competitor, and product research.
• Provide regular (weekly, monthly and ad hoc) feedback of digital marketing activities to the supervisor, including suitable advice and recommendations with a clear summary of performance against the key performance indicators.
• Stay up-to-date with the latest cryptocurrency and marketing trends and propose new and improved marketing campaign ideas.
• Work closely with other team members to achieve digital marketing targets.

Job Requirements

• 3-4 years experience in digital marketing, social media, public relations, and community management.
• Knowledge and interest in cryptocurrencies is highly desirable.
• Solid knowledge in using website analytics tools such as Google Analytics.
• Experience using marketing automation and optimization systems.
• Experience of A/B testing and optimization of landing pages and user funnels.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Possess entrepreneurial spirit with strong interpersonal skills and ability to work across teams to make things happen.
• Possess strong analytical skills with a good eye for detail.
• A team player, self-motivated and able to work independently with minimal supervision.
• Confident working in a fast paced and dynamic environment.

Company Benefits

Additional Info