FLIP Marketing Lead

Future Leaders Internship Placement
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RM 2500 - RM 3800

TTDI

Full-Time

Job Description

The Marketing Lead’s responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects. Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels. You should also have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels.

Responsibilities 
  •  Develop strategies and deploy successful marketing campaigns from ideation to execution 
  •  The marketing activities must have the objective of driving sales and ROI’s will be measured on a quarterly and annual basis 
  •  Oversee FLIP FB, Insta, Twitter channels  - all social media platforms 
  • Oversee and manage email marketing campaigns 
  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification 
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, social media, lead generation campaigns, copywriting, performance analysis 
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups 
  • Build strategic relationships and partnerships with key industry players, agencies and stakeholders 
  • Prepare and monitor the marketing budget on a quarterly and annual basis 
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies 
  • Measure and report on the performance of marketing campaigns 
  • Analyze consumer behaviour and adjust email and advertising campaigns accordingly 
 
 

Job Requirements

  • Demonstrable experience in marketing together with the potential and attitude required to learn
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate & motivate
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Omniture,WebTrends)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Up-to-date with the latest trends and best practices in online marketing and measurement
 
Job Qualifications 
  1. Minimum Bachelor's degree  - degree in Marketing would be an advantage 
  2. Good Communication skills 
  3. Independent worker and a self starter 
  4. Possess own transport 
  5. Good Computer Skills  - proficient in Excel, PPT & Adobe 

Additional Info

Experience Level

0 - 7 Years of Experience

Job Specialisation

Business Development, Retail Sales, Telesales / Telemarketing


Company Profile

Future Leaders Internship Placement -logo-image

Future Leaders Internship Placement

Future Leaders Internship Program ( FLIP) develops career solutions & services to support students between 16 - 24 years to be career ready and future focussed by engaging them with real world scenarios and experiences, we connect with them in way that resonates and is impactful. 

FLIP Marketing Lead

Future Leaders Internship Placement

RM 2500 - RM 3800

TTDI

Full-Time

This job is no longer available