Job Description

• Manage all E-Commerce activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
• Manage relationships with E-commerce marketplaces like Lazada, Shoppee, etc in Malaysia and other Region
• Maintain an accurate product catalog (pricing, copywriting, imagery, etc) on all E-Commerce platforms
• Build and maintain all promotional tools and campaign (promo codes, gift with purchase, product bundling, online campaigns, etc) across all platform
• Responsible for optimizing the customer experience to ensure the day-to-day effectiveness of web content display.
• Analyse various data in order to deliver data driven strategies in order to deliver top performance and achieve KPIs.
• Forecast, track and report key store metrics of each E-Commerce channels platform, identify improvement areas to increase the sales.
• Implement e-commerce strategy to improve website performance and meet E-Commerce revenue target.
• Plan online promotions and sales activities on all E-Commerce channels to push sales
• Implement internet marketing including SEO, SEM, Mobile Advertising, Youtube, Social Media, etc
• Create, update and ensure proper site products and content for social media and listing on various E-Commerce platforms
• Collaborate across marketing, design and operations to set up new products & promotions online. Work closely with Marketing Teams for better brand execution.
• Work with the rest of digital marketing team to develop digital campaigns to improve quality traffic acquisition and sales revenue
• Report on E-Commerce performance - Make yearly, quarterly and monthly sales plan and forecast and track key metrics of performance on each E-Commerce channels platform
• Manage E-Commerce team workload

Job Requirements

• Posses Diploma/Advanced/Higher/Graduate Diploma/Degree in Marketing or related field.
• At least 3 years of experience in a similar role ideally in a startup or entrepreneurial environment
• Hands on experience managing ecommerce website/CMS.
• Experience in Magento and wordpress
• Intermediate knowledge of HTML/CSS (web/email)
• Good understanding of web design and web analysis
• Understanding and experience in, UX, and Google Analytics
• Knowledge of digital marketing channels such as PPC ,SEO, Social Media, Display channels
• Experience A/B testing, conversion management, sales journey optimisation, traffic analysis and reporting tools
• Strong organizational skills as well as analytic.
• Ability to work under pressure and work well in a fast-paced environment
• Excellent command of English both verbal and written
• Email marketing, with experience creating and driving successful campaigns
• Project management experience and problem solving skills
• Ability to work independently

Additional Info