Manager - Performance Marketing

Consider iProspect
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Undisclosed

Damansara Heights

Full-Time

Job Description

The Manager, Performance Marketing is responsible for working within the Performance Marketing team to ensure that all client accounts managed by him/her have a robust commercial strategy in place, together with specific performance targets and objectives tailored to meet or exceed the business and commercial expectations of the client and of Consider iProspect.


Role/Responsibility

  • Work alongside Head of Performance on intelligence tools, data and strategy for new client pitches 
  • Mentor 1-2 Jr. team member and together with him responsible for performance account execution  
  • Create, manage, and e xecute performance campaigns , including, but not limited to, account set up, strategy, and day to day management  
  • Increase effectiveness of performance campaigns through monitoring and testing keywords, ad copy, and keyword bids  
  • Monitor performance trends, best practices, and techniques to keep up to date on 
  • performance knowledge  
  • Develop estimates, budgets, and strategies for client campaign and new business opportunities  
  • Assist Planners and Agency Lead for the monthly plan with the rationals and backed with past performance analysis  
  • Analyze client campaigns trends as well as qualitative and quantitative data to recommend campaign changes and updates to clients and account teams  
  • Prepare insightful, filled with actionable steps and easy to visualise PCRs / Month end reports


Job Requirements

Key Skills

  • Minimum 4 years of hands-on experience preferably in an agency environment.
  • Proficient working knowledge on Google Adwords (SEM, GDN & YT), Bing ads, Facebook.
  • Experience on LinkedIn Ads, Twitter Ads etc is a plus.
  • Advanced knowledge and proven experience in planning and executing SEM, Display, YT and
  • Paid Social Campaigns.
  • Ability to segment audiences and build campaigns to reach customers at various stages of the conversion funnel.
  • Business acumen with ability to assist sales team with proposals and meeting preparation.
  • Ability to create reports from multiple sets of data. Mixture of implementation of Analytics and reporting preferred.
  • Proficiency in MS Excel, should understand formulas and pivot tables.
  • Ability to work both independently and in a team-oriented environment
  • Google Certifications will be an added advantage

Great to Have

  1. Monitor web analytics dashboards, reports and key reporting tools , and point out key areas of importance in accordance to client goals.
  2. Ability to troubleshoot and fix tracking tags & website analytics issues
  3. Ability to develop cross channel marketing strategies to improve ROI for clients 

Company Benefits

Public Transportation

5 min walking distance to Pusat Bandar Damansara MRT Station.

Flex Friday

Half day on every second Friday of the month.

Flex$

Flex$ benefits claim for travel, gym, dental, optical etc.

Comprehensive Medical Insurance

Great medical coverage for staff.

Additional Info

Experience Level

4 - 7 Years of Experience

Job Specialisation

Business Development, General Sales, Key Account / Relationship Management

Company Profile

Consider iProspect-logo-image

Consider iProspect

Step through our doors and you will see why we are the world’s most influential digital performance agency. Our diverse team of 110 people, passionately give brands the digital edge they need to succeed. We believe that going digital is an essential part of any marketing strategy. As a World Brand Congress and A+M award-winning agency and as a critical partner, we demonstrate value for growing our clients business. We recently joined forces with the Dentsu Aegis Network. This union promises to strengthen our digital propositions in the market, steering an old legacy into the 21st century. Step inside, we’d love to share your story with the world. 

Manager - Performance Marketing

Consider iProspect

Undisclosed

Damansara Heights

Full-Time

This job is no longer available