Job Description

• Regular monitoring the competitor's social media sites and creating analysis reports.
• Working with other departments to develop social media timelines that coincide with the product release, ad campaigns, and other brand messages.
• Coordinating social media content with the brand management team, and achieved annual company goals.
• Analyzing social media campaigns with tracking systems to determine areas for social media campaign improvement and to gather visitor data. (Social media insight)
• Collaboration outline with other brands. (ROI of the brands/Relationship)
• Advise photoshoot for the Instagram feed or content.
• Create or execute company branding direction direct instruction from brand and ads manager or directors.
• Create or execute content for email, SMS, WhatsApp blasting for an event or customer information.
• Communicate with Operation Department for another item that needs to be promoted on social media platforms.
• Develop integrated marketing plans for Brand campaigns, working in close partnership with cross-functional teams.
• Author and deliver marketing strategy briefs grounded in insights and incorporating input from relevant teams.
• Collaborate with in-house Creative team and agency partners as they translate strategy into consumer-facing assets.
• Develop best-in-class execution ideas to bring the creative idea to life through partnerships, social strategy, events, and more. 
• Owning the consumer journey by developing new ways to distribute content through new media channels and owned channels
• Partner with other brand team leads, product marketing leads, and cross-functional teams to ensure cohesive and consistent messaging across prospective and existing customers.
• Manage budget and timelines, ensuring all milestones are met.
• Become an expert on Cala Qisya’s brand, products, and target customer.

Job Requirements

• Degree/Master in Linguistic/Marketing/Mass Communication and 3-6 years of experience in branding marketing, partnership, press release, and social media.
• Computer skills as required by the department such as Microsoft Tools, Adobe Illustration, Adobe Photoshop, Adobe Lightroom (Mobile & Laptop), Inshot or any video editor apps, and etc.
• Familiar with the latest trend in fashion and the intersection with culture.
• Experience in creating brand campaigns that drive cultural conversation through brand collaborations, compelling narratives, and social impact.
• Experience in launching large-scale national media campaigns, particularly digital-first campaigns and partnerships. 
• Have incredible writing capabilities to articulate complex inputs into strong creative propositions in briefs  
• Have worked closely with in-house creative partners,  creative agencies, and paid media agencies.
• Familiarity with creating clear KPIs and measuring the success of campaigns through the funnel
• A collaborative mindset, with a passion for bringing a story to life across contexts and functional channels (eg experiential, advertising, press)
• Experience providing office support and coordinating work.
• Effective communication, organization skills, independent, and confidence in executing tasks.
• Fluent in English (Writing & Speaking)
• Able to think outside of the box, passionate about the fashion industry, and creative.
• Fun, Proactive, Extrovert, Highly motivated, positive, and approachable person.
• Possess own transportation (Motorcycle/Car) 

Company Benefits

Additional Info