Job Description

• To write copy, design graphics and craft landing pages and lead generating forms for Facebook Ads.
• To perform various testing on ads to determine the best performance.
• To generate potential leads and new sales through Facebook Ads.
• To prepare reports and analysis for the Facebook campaigns.
• To measure and to optimize all paid advertising using vendor specific dashboards, Google Analytics and other analytic tools.
• To collaborate with the marketing team in order to maintain a consistent brand voice and message across all paid programs.
• Stay up-to-date with latest digital marketing trends and continuously explore potential new channels.

Job Requirements

• Candidate must possess at least a Degree in Business Studies/Administration/Management, Mass Communications, Marketing, Commerce or equivalent.
• At least 3 years of experience in paid marketing channels including paid search channels (Google AdWords, YouTube), re-targeting, social network advertising platforms (Facebook, Instagram, LinkedIn, Pinterest), as well as content distribution and placement networks like Outbrain and Taboola.
• Required language(s): Chinese, English and Bahasa Malaysia.
• Always stay on top of current trends and advancements in SEO/PPC technologies.
• Candidate with knowledge of Facebook Blueprint, Google AdWords, Microsoft Ad Center, Google Analytics and Webmaster Tools will have an added advantage.
• Candidate with experience in handling marketing budgets and forecasting/reporting will have an added advantage.

Company Benefits

Additional Info