Job Description

• Experience in a similar role as a Product Marketing Manager within a SaaS business.
• Build marketing calendar of events/activities across different channels in support of the overall strategic marketing roadmap
• Lead campaign ideation, execution, and review (eg: ensure lead hygiene, setting up of email campaigns, creating landing pages, etc)
• Familiar with demand generation marketing tactics.
• Develop and maintain relationships with outside marketing, PR and communications agencies develop innovative digital media marketing strategies including SEO, SEM, video and social media and email marketing campaigns
• Develop marketing collateral and sales tools like brochures, presentations and proposals.
• Drive funnel growth with creativity and execution skills to drive leads
• Manage the content that the business posts to social media
• Copywriting according to brand requirements and proofreading
• Analytical and data oriented; ROI focused approach to growth, customer acquisition and marketing.

Job Requirements

• 4+ years of B2B SaaS marketing experience 
• Bachelor's degree in marketing or business
• Keen sense for content development, curation and amplification
• Strong creative vision with campaign development skills
• Measurement and optimization of campaigns
• A consistent track record of successful product launches, exceeding overall acquisition goals
• The desire to succeed in a demanding, innovative, and entrepreneurial environment
• Experience working with a content management system, email marketing platform, Facebook Ads Manager, Google AdWords
• Preferably with one or more of the following skills – web design, video editing or copy-writing 
  
  

Company Benefits

Additional Info