Marketing - Digital
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OUG, Kuala Lumpur
About The Job
- Develop and execute strong and innovative digital marketing strategies including content, social, email, online advertising, SEO/SEM, PPC, link building, and other techniques to drive traffic to our eCommerce websites
- Experience driving traffic through Facebook Advertising. Has a comprehensive understanding of targeting and campaign structure best practices particularly regarding Facebook
- Basic - advanced knowledge of Paid Ad Platforms
- Thorough understanding of digital marketing KPIs
- Be excited to grow and learn valuable skills with a fast-paced start-up
- Research, identify and evaluate trends and insights for growth opportunities, and test new marketing channels and tools
- Be a creative thinker with strong analytical and organizational skills
- Basic - advanced knowledge of Google Analytics, Facebook advertising, Mailchimp , Shopify and marketplaces
- Ability to make strategic decisions, manage marketing budgets, develop web initiatives and execute projects on-time.
- Oversees campaign creatives and guides digital media planning and execution.
- Conceptualises new and innovative ads and partners with the creative team for development.
- Tracks media budgets and expenses by channel.
- Determines which paid channels yield the best returns and allocates advertising budget accordingly. Monitors/adjusts campaign controls to achieve optimal results.
- Analyse advertising data to identify outliers in performance, delivery, tracking, and pacing.
- At least 3 year(s) experience in related field
- Experience in e-commerce
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
WHAT WE DO
We emphasize on:-
- Personal Attitude
- Positive Mindset
- Passionate on your job
- Always strive for improvement
- Work harder for yourself, for your future, and for your family
- Work Attitude
- Treat everyone like your own family members
- Honesty, Transparency, and Discipline
- Promise is a promise
- Dream Big, Start Small, Fail Fast, Roll Faster