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Senior Digital Marketing (Campaign)

Sales and marketing
Full-time
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Shah Alam, Selangor

About The Job

  • Perform regular analysis of campaign performance and metrics to report on campaign performance 
  •  To ensure working seamlessly with other marketing peers in various department, including Product, Tech, Creative and Operations 
  • Identify trends and insights, and optimize spend and performance based on the insights 
  • Identify and explain the market trends and consumer requirements clearly to the marketing manager 
  • Clearly define reporting standards and campaign metrics; analyse and refine campaigns utilizing feedback from channel and sales to ensure campaigns are achieving successful outcomes. This includes evaluating the results of campaigns and activities to enable continuous improvement. 
  • Generate new ideas and drive continual optimization of marketing campaigns. 
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points 
  • Collaborate with regional counterparts to develop best practice marketing campaigns that underpin the goals of customer acquisition, penetration, cross-selling, revenue and branding. 
  • Lead the implementation team in executing the project, managing risks, scope, schedule and cost. 

Job Requirements

  •  Bachelor Degree 
  • At least 2-3 years of relevant marketing experience with a successful track record in planning an integrated marketing strategy and executing campaigns.
  • Experienced in both creative and promotional copywriting 
  • Excellent command of English and Chinese (both written and verbal) 
  • Familiar with the Malaysia market and able to draw on local nuances to design marketing activities. 
  • Experience with A/B and multivariate experiments 
  • Up-to-date and enthusiastic about the latest trends and best practices of social media platforms and content 
  • Effective in engaging and influencing marketing and sales team members to achieve targets 
  • Relentless in driving growth and able to embrace and tackle challenges 
  • Proven track record of success in achieving targets on time in a rapid growth and start-up environment 
  • Strong analytical skills and data-driven thinking 
  • Ability to manage multiple projects simultaneously 
  • Must be able to work autonomously and in cooperation with both the local team and the regional team

    Good to have: 
  • Passionate about running / fitness 

Our Culture

WHAT’S IT LIKE WORKING AT 42RACE?

 We are a F.U.N company to be in:

  • F - friendship; grow with us and forge amazing friendships with our team!
  • U - users first; we are laser focused on building the best product for our users
  • N - new ideas; Innovate or die. Everyone has a voice in 42Race, from Interns to Senior Managers

Are you looking for a F.U.N place to grow and accomplish BIG things? Join us. 

42RACE – INSPIRE MILLIONS TO RUN!

42Race is the fastest growing fitness social platform in Southeast Asia. To date, we have more than 120,000 users on our platform. We make use of technology to bring fun, motivation, and flexibility to runners. 

Here at 42Race, we are a passionate team who believe in innovation and collaboration to ensure that we provide a meaningful platform for inspiration and growth to our users. 

42Race has received media coverage from the Strait Times, Channel 8 News, Vulcan Post, Tech in Asia, etc. 42Race app can be downloaded for free on App Store and Google Play. 

42Race is invested by Quest Ventures. 
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