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Digital Marketing Specialist

Sales and marketing
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Petaling Jaya, Selangor, Selangor

About The Job

Key responsibilities:
  • Responsible for tracking, executing, managing, optimising media buys and do tagging setup in major digital advertising platforms (Google, Facebook, Twitter & more).
  • Analyse campaign performance and generate detailed reports to the client servicing team in accurate and timely manner.
  • Work closely with client servicing team to execute digital campaigns.
  • Attend client’s meeting with the client servicing team.
  • Maintain expertise on digital platform, Google AdWords and Facebook adverts to implement best practices and improve campaign performance.
  • Stay updated with latest digital marketing, industry trend, best practices and product.
  • To assist Team Lead in monitoring campaigns and research & development of new products and services.

Job Requirements

Desired experience and skills:
  • Minimum of 3 year’s experience working in a performance marketing role.
  • Demonstrable experience of working autonomously on Performance Marketing campaigns.
  • A results-driven approach to Paid Advertising with strong commercial awareness.
  • Excellent written communication skills and attention to detail.
  • Experience in working with Biddable media such as, Facebook, SEM, Twitter, Mobile Marketing, and Display
  • Strong analytical, problem solving and time management skills
  • Creative and good team player
  • Google AdWords and Google Analytics certified. Facebook Blueprint certification is an added advantage
  • Experience with Google Tag Manager & Pixel installation

Our Culture


16TWO has been strategising and providing digital solutions since 2002. Today, with a strong and experienced team of senior thinkers and strategists, we offer even more innovative solutions for our international and Fortune 500 companies.16TWO develops its relationship with its customers and encourage the formation of strategic partnerships and collaborations in order to utilise the strengths, markets and networks of its partners.


With a constantly growing international team of talent, our mind set is on the future of the digital age. 16TWO Senior Team is a group of young technopreneurs with creative and technical skills that has a shared vision in servicing the needs of our clients and fulfilling the gap currently not provided for by media and digital agencies.


16TWO is undergoing an ambitious growth plan built upon our core business offerings, new applications and markets, and a regional expansion to Singapore and Thailand. 16TWO as the Group is continually hiring good talent and capabilities to increase capacity to meet market demand, to develop, to introduce, promote and market newer applications.